Privacy Policy

petcareport.com

Effective Date: May 8, 2026

Last Updated: May 8, 2026

1. Introduction

Welcome to petcareport.com ("Site," "we," "us," or "our"). We are incorporated in the State of Wyoming. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site or interact with us via email or SMS communications.

Please read this policy carefully. If you do not agree with its terms, please discontinue use of the Site. We may update this Privacy Policy from time to time, and we will notify you of material changes by updating the "Last Updated" date above.

2. Information We Collect

We collect information that you voluntarily provide to us as well as information collected automatically when you use the Site.

2.1 Information You Provide

  • Contact information — such as your name and email address when you subscribe to our newsletter or contact us.
  • Phone number — when you opt in to receive SMS text messages from us.
  • Communications — messages, inquiries, feedback, or other content you send to us.

2.2 Information Collected Automatically

When you visit the Site, we and our third-party partners may automatically collect:

  • Device and browser data — IP address, browser type, operating system, device identifiers.
  • Usage data — pages visited, time spent on pages, links clicked, referring URLs, and other browsing activity.
  • Cookie and tracking data — data collected via cookies, pixel tags, and similar technologies. See Section 5.

3. How We Use Your Information

We use the information we collect for the following purposes:

  • To operate and improve the Site and our content.
  • To send you email newsletters, updates, and promotional communications you have opted into.
  • To send you SMS text messages you have specifically requested or consented to receive.
  • To respond to your inquiries and provide customer support.
  • To analyze Site traffic and user behavior through analytics tools.
  • To deliver targeted advertising and measure the effectiveness of our marketing campaigns.
  • To comply with applicable laws and regulations.
  • To protect the security and integrity of the Site and our services.

4. Email and SMS Communications

4.1 Email Marketing

If you subscribe to our email list, we will send you newsletters, updates, and promotional content. Every marketing email includes an unsubscribe link. You may opt out at any time by:

Please allow up to 10 business days to process your request. Transactional or service-related emails are not subject to opt-out.

4.2 SMS / Text Message Marketing

By providing your mobile phone number and opting in to SMS communications, you consent to receive recurring automated marketing text messages from petcareport.com. Message frequency may vary. Standard message and data rates may apply.

To opt out of SMS messages: Reply STOP to any text message you receive from us. You may also email contact@petcarereport.com to unsubscribe. After opting out, you will receive a final confirmation message.

For help: Reply HELP to any message or email contact@petcarereport.com.

Your consent to receive SMS messages is not a condition of using the Site or any of our services.

5. Cookies and Tracking Technologies

We use cookies, pixel tags, web beacons, and similar tracking technologies to collect usage data and support our marketing efforts. Specifically, we use the following third-party tools:

5.1 Analytics

  • Google Analytics 4 (GA4) — tracks Site traffic, user behavior, and engagement metrics. Google may use this data in accordance with its own privacy policy. You can opt out of GA4 tracking by installing the Google Analytics Opt-Out Browser Add-on at tools.google.com/dlpage/gaoptout.

5.2 Marketing Pixels

  • Google Ads — conversion tracking and remarketing through Google's advertising network.
  • Meta (Facebook/Instagram) — the Meta Pixel tracks conversions and enables retargeting through Meta's advertising platforms.
  • Pinterest — the Pinterest Tag enables ad targeting and conversion measurement on Pinterest.
  • Microsoft (Bing Ads) — the Microsoft Clarity and/or Universal Event Tracking (UET) tag supports Bing advertising campaigns.
  • Converge — a server-side and pixel tracking platform that aggregates and forwards conversion data to our advertising partners.

5.3 Managing Cookies

You can control cookies through your browser settings. Disabling cookies may affect the functionality of certain features on the Site.

To learn more about interest-based advertising and to opt out of targeted ads, visit:

6. How We Share Your Information

We do not sell your personal information. We may share your information with:

  • Service Providers — third-party vendors who assist with email delivery, SMS messaging, analytics, and advertising, including those listed in Section 5. These providers are contractually obligated to use your information only to perform services on our behalf.
  • Advertising Partners — as described in Section 5, certain browsing and conversion data is shared with advertising platforms to support our marketing.
  • Legal Obligations — we may disclose your information if required by law, court order, or governmental authority, or to protect the rights, property, or safety of petcareport.com, our users, or others.
  • Business Transfers — in the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

7. California Privacy Rights (CCPA/CPRA)

If you are a California resident, the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA), provides you with specific rights regarding your personal information.

7.1 Your Rights

  • Right to Know — You have the right to request information about the categories and specific pieces of personal information we have collected about you, and how it has been used and shared.
  • Right to Delete — You have the right to request deletion of personal information we have collected from you, subject to certain exceptions.
  • Right to Correct — You have the right to request correction of inaccurate personal information.
  • Right to Opt Out of Sale/Sharing — We do not sell personal information. We do share certain data with advertising partners as described in Section 5; you may opt out of this sharing.
  • Right to Non-Discrimination — We will not discriminate against you for exercising any of your CCPA rights.

7.2 How to Submit a Request

To exercise any of the rights above, please contact us at:

We will verify your identity before processing your request. We aim to respond within 45 days as required by law.

7.3 Categories of Personal Information Collected

In the past 12 months, we have collected the following categories of personal information, as defined by the CCPA:

  • Identifiers — name, email address, phone number, IP address.
  • Internet or other electronic network activity — browsing history on our Site, interactions with advertisements.
  • Geolocation data — approximate location inferred from IP address.

We collect this data for business and commercial purposes as described in Section 3.

8. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required by law. Email and SMS subscriber data is retained until you opt out or request deletion. Analytics and advertising data are subject to the retention policies of the respective third-party platforms.

9. Children's Privacy

The Site is not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected such information, please contact us at contact@petcarereport.com so we can promptly delete it.

10. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your personal information from unauthorized access, disclosure, or misuse. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

11. Third-Party Links

The Site may contain links to third-party websites. This Privacy Policy does not apply to those sites. We encourage you to review the privacy policies of any third-party websites you visit.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. We will update the "Last Updated" date at the top of this policy. We encourage you to review this policy periodically.

13. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

petcareport.com

State of Incorporation: Wyoming

Email: contact@petcarereport.com

Website: https://petcareport.com